AI videos built for National talent.
AI-powered video production for employer brand, career opportunities, and talent awareness — strategically developed, scripted, produced, and delivered in the language versions you select. From recruitment activation to educational, narrative-building content, turn your objective into a video built for National talent.
What can an AI talent video look like?
Your message becomes a short, cinematic video designed to capture attention on the platforms where National talent is already scrolling.
Built around the objective
Each video is scripted around one clear objective and one message for National talent.
Made for digital attention
Vertical 9:16 video designed for Reels, TikTok, Stories and YouTube Shorts.
Arabic + English
Both language versions are produced as separate, production-ready files.
Meta's AI decides who sees your video. Ours has been trained on National talent.
Meta's advertising system uses machine learning to predict which ads each person will find most interesting. It improves with every signal it receives. Our campaigns have run through that system, campaign after campaign, so the targeting we launch for you starts from accumulated learning about who engages with National-talent content, not from zero.
Machine learning picks the audience
Meta's retrieval system narrows tens of millions of candidate ads to a few thousand for each person. Larger ranking models then predict value for the person and the advertiser to choose the final ad shown.
Every result teaches the system
In its learning phase, Meta's delivery system tests audiences, placements and creatives. An ad set typically stabilises after about 50 optimisation events in 7 days. Stronger signals mean sharper delivery.
Campaigns that start with learning
We have built up campaign history on the creatives, formats and Arabic and English messages that National talent responds to. The Targeted Social Media Campaign add-on applies that learning to your video from day one, with ongoing optimisation throughout.
Meta's systems are operated by Meta, and delivery results are not guaranteed. Sources: Engineering at Meta, “Meta Andromeda” (December 2024); Meta Business Help Center, “About the learning phase”.
Recruit talent. Build the narrative. Or do both.
Not every employer needs a video to advertise a vacancy. Some need to change what National talent understands about their organisation, industry or career opportunities. This service supports both.
Promote Employer Brand & Career Opportunities
Introduce your organisation, showcase the employer brand and turn priority vacancies into candidate-facing recruitment content with a clear call to action.
Typical content: employer introduction, role highlights, career opportunities, locations, candidate benefits and application CTA.
Build Understanding & Address Perception Gaps
Create educational and narrative-building video content that helps National talent understand your industry, organisation, roles, career pathways and workplace reality.
Typical content: “Did you know?” series, myth-busting, industry explainers, career education, role education and perception-building stories.
You bring the objective. We develop the creative.
You do not need to arrive with a finished concept or script. Every package includes the creative development needed to turn your objective into a clear, compelling video for National talent.
60-Minute Creative Strategy Session
We explore your objective, audience, talent challenge, perception gap, key message and the response you want from National talent.
Research & Creative Direction
We research the subject and employer context, then establish the creative direction, narrative and visual approach for the video.
Script Development
We develop the script and visual approach based on the agreed creative direction, ready to be translated into the first video.
First Proof of Concept
We produce and present the first video proof of concept for your review. You can share it internally with marketing, communications, employer branding and other relevant stakeholders.
Employer Review & Up to 3 Revision Rounds
We incorporate your team's feedback through up to 3 consolidated revision rounds. Please coordinate feedback internally and provide one consolidated set of changes per round.
Final Production & Delivery
Once the requested revisions are completed and the video is approved, we produce and deliver the final version in the selected language format.
Video production packages
All packages suit recruitment activation, employer-brand storytelling and talent-awareness content. English is included; Arabic is an additional full-language video output with translation, and selecting both produces separate files. All videos are delivered in 9:16 for Instagram Reels, TikTok, Facebook Stories and YouTube Shorts.
Pricing note: All prices on this page, including add-ons, exclude 5% UAE VAT.
One Video, One Objective
One cinematic 90-second video built around a single objective: recruitment, employer brand, career opportunity or talent awareness.
Full payment upfront
Included
- 90-second cinematic AI video
- 60-minute Creative Strategy Session
- English included; Arabic available as an additional full-language output with translation
- 9:16 format — Reels, TikTok, Shorts, Stories
- Caption copy for selected language version(s)
- Up to three consolidated revision rounds
- Final files via download link
Three Videos, One Campaign
Three cinematic videos built as a coordinated campaign series, for multiple vacancies, employer-brand storytelling or a sequence of awareness topics.
Full payment upfront
Included
- Three 90-second cinematic AI videos
- English included; Arabic available as an additional full-language output for each video
- 9:16 format — all platforms
- Caption copy for selected language version(s)
- Up to three consolidated revision rounds per video
- 60-minute Creative Strategy Session
- All files delivered together
Continuous Hiring Pipeline
Six videos per month for continuous recruitment, employer-brand or awareness campaigns, with a consistent content pipeline across roles, topics or markets.
Full payment upfront · Minimum 2 months
Included
- Six 90-second cinematic AI videos per month
- English included; Arabic available as an additional full-language output for each video
- 9:16 format — all platforms
- Caption copy for selected language version(s)
- Up to three consolidated revision rounds per video
- 60-minute Creative Strategy Session
- Dedicated account contact
- Monthly production calendar
- Priority production queue
| REACH | ENGAGE | AMPLIFY | |
|---|---|---|---|
| Videos included | 1 | 3 | 6/month |
| Language versions | English / Arabic / English + Arabic | English / Arabic / English + Arabic | English / Arabic / English + Arabic |
| 9:16 format | ✓ | ✓ | ✓ |
| Caption copy for selected language version(s) | ✓ | ✓ | ✓ |
| Proof of concept & revisions | First proof + up to 3 consolidated revision rounds | Up to 3 per video | Up to 3 per video |
| 60-minute Creative Strategy Session | ✓ | ✓ | ✓ |
| Dedicated account contact | — | — | ✓ |
| Monthly production calendar | — | — | ✓ |
| Delivery time | 5–7 days | 4–5 days | 3–4 days |
| Minimum commitment | None | None | 2 months |
Extend any package
Add production enhancements or a managed, targeted paid campaign for your finished video.
48-hour turnaround from brief sign-off to final file delivery. Subject to slot availability — confirm before purchasing.
Use a self-avatar based on an approved employer representative. Consent is required; photo specifications and the consent process are confirmed after the order is submitted.
Take your finished video from production to targeted audience activation across Meta and YouTube. Your selected duration is a bundled campaign fee that includes campaign setup, advertising media, audience targeting, campaign management, ongoing optimisation and performance reporting. No separate media budget is added to the campaign fee.
Important: Impression figures are indicative planning ranges, not guaranteed delivery levels. Actual results vary according to package size, campaign duration, audience size, geographic targeting, campaign objective, creative performance, platform auction conditions and seasonality. Campaign performance is monitored and optimised throughout the selected period.
What this service covers — and what it does not
This is a standalone creative and AI video production service for employers.
Production and file delivery
We produce your video and deliver the files. Scheduling, publishing and ongoing organic social media management are not included; you post the content from your own accounts.
Paid campaign scope
Paid promotion is included only when the Targeted Social Media Campaign add-on is selected, and only for the selected duration.
Revisions are bounded
Up to three consolidated revision rounds are included — one coordinated set of changes per round, not a rolling series of edits. Additional creative or production work outside the agreed scope is quoted separately. We do not restart the creative direction from scratch after production begins without agreeing the revised scope.
Content approval is your responsibility
You approve scripts before production begins and review final video before delivery. A 48-hour approval window applies at each stage. Delays in approval may affect delivery timelines.
How payment works
Production begins after payment and confirmation of the creative strategy session or production brief.
Payment before production
All packages require payment before production begins. Pay by major card or request an invoice for bank transfer.
No long contracts
REACH and ENGAGE have no minimum commitment. AMPLIFY runs month-to-month with a 2-month minimum. Cancel with 30 days written notice after the minimum.
Get Your AI Video Quote
Choose your package, tell us whether the video is for recruitment or talent awareness, add the vacancy or topic details, select your language version(s) and complete your employer information.